Now that you have set up your blog there is a lot to do to customize it.  I am a fan of pushing every button and link inside your dashboard so that you become very familiar with your blogging software and what it can do for your blog.  From an Internet Marketing standpoint, there is so much to customize to make the most of your site:  your page names, your keywords, your tags, your categories, your external and internal links, cross linking, post titles, the words inside each post, a consistent posting structure, pertinent information for your readers, forms for signing up, sequencing when the sign up is complete, what you are going to give your readers to interest them, who is writing about you, your RSS feed, what you are reading, ping backs, comments, videos, photos, photo tags . . .the list goes on and on.

One thing to do immediately:  add the All In One SEO Pack Plugin to your blog.  This will help you with your search engine optimization.  To find the plugin inside your blogging dashboard (if you are using WordPress):

1.  Go to your Plugins section on the right side

2. Click on the “Add New” button near the top

3.  In the search section, type “All In One SEO” 

When you find the plugin, install it and then you will need to activate it and add all your keywords, change your page titles and customize the whole program.  It will make a huge difference in your search engine recognition.  If you need some help implementing this, don’t hesitate to contact us. 

Alison Elliott is a Marketing Expert and founder of Corner Your Market Global Marketing.  To get these tips along with tips on SEO for Small Business, Social Media Marketing for Small Business, Unique, Interesting and Great Marketing Ideas for Small Business ,  Help Creating Online Marketing Plans for Small Businesses, and Businesses and Software to help Market your Small Business online , you can sign up to our small business marketing e-guide here.